Inspired by the TED Talk phenomenon, the students must produce subject-related videos in groups, which will train them in communicating an academic topic in an inspiring, clear, and precise manner. The activity enables the students to work actively with the theory and methods of analysis of the academic subject, which strengthens their learning and comprehension of the material.
In contrast to an oral presentation, a short video requires more consideration regarding choice of words and visual communication. This means that the activity enables the students to explore the subject matter in detail and to use their creativity more.
The advantage of this for the students is that the videos can subsequently be used to revise the syllabus in preparation of their exam in the subject later in the semester. Because of their practical experience with the activity, previous students have explained that they remembered better the material that had been communicated in the videos, compared to other material in the course.